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Category Archives: Podcast Ads

Can Your Podcast Make You Money?

Monetization, Podcast Ads, Podcasting 101By Cassie YoungJune 17, 2024

Sure, you got into podcasting for the love of it. You have cool content that you love talking about, but wouldn’t it be great if you could make some cash off it? After all, it’s not like podcasting is quick – it takes time and it would be nice to get paid for doing something…

What Is Gen Z Listening To And Why You Should Care

Ads, Advertisers, Podcast AdsBy wpengineMay 17, 2024

Marketing to the newest generation of buyers is just not a concern of most brands right now. Big and small, they aren’t making the effort to target 13-24 year olds. Why not? Because Gen Z doesn’t have purchasing power…right now.   Here’s the thing: that may not necessarily be the case and here’s why:  …

3 Ways To Monetize Content Outside Of Traditional Ads

Monetization, Podcast AdsBy wpengineMay 5, 2024

3 Ways To Monetize Content Outside Of Traditional Ads Often, the first place a creator or publisher looks to monetize content is sponsorship and advertising. Considering how successful podcast campaigns are for many advertisers (when done right), selling advertising on your podcast is indeed a great place to start. Then the question becomes, “How many…

Where’d All The Good Content Go?

Advertisers, Podcast AdsBy wpengineJanuary 3, 2024

You’ve seen it all over your page: “31 Things Guaranteed To Make You Say ‘OMG’” or “You Won’t Believe What This Guy Does After His Set…” Well, I can almost guarantee you that none of those things will make you say “OMG” and that you will, in fact, believe what that guy did after his…

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