Should You Do A Live Podcast Show? So you’ve been doing a podcast and you’re feeling really comfortable with the content and your cohosts (if you have them), and you’re starting to look around for next steps and additional ways to make revenue. Is it time for you to do a live podcast show? Live…
What Is Brand Safety And Why Does It Matter? Brand safety is a hot topic in podcasting. According to the IAB, (Internet Advertising Bureau), brand safety is defined as keeping a brand’s reputation safe when they advertise online and to avoid placing ads next to inappropriate content. Depending on the brand, however, appropriate verses inappropriate can…
Is Social Media Important When Growing Your Podcast? In a word, duh. But, why? Social media has become the most influential virtual space that facilitates the sharing of thoughts, ideas, and information. When you consider the number of people you can reach within SECONDS of posting on social media platforms, it’s a no-brainer that social…
How To Make Your Podcast Stand Out From The Crowd There is good news and bad news when it comes to podcasting. The great news? Anybody can start a podcast. The bad news? Anybody can start a podcast. Americans listen to an average of 8 podcasts a week. There are so many incredibly gifted podcasters…
Your Podcast Should Be More Than Just Audio When we think of podcasts, we think of audio – after all, that’s the basis of a podcast, right? It’s basically a pocket sized broadcast you listen to usually while you’re on the go, at work, or generally doing other things. (Side note: did you know that…